Caviar comes from the Persian word Khaviar which means "bearing eggs" and refers to the eggs (roe) of the fish species, sturgeon. The three main types of caviar: beluga, sevruga and osetra, refer to the sturgeon species the Caviar comes from. Caviar was once served as an appetizer in saloons of the Old West. In another time it was considered extremely valuable and only suitable to be served to royalty and the upper class. But what exactly is Caviar? Why is it so highly prized and so expensive? Here are the facts on where Caviar comes from and what all the excitement is about.

Caviar is a fully energetic product and for hundreds of years, this jewel of the sea has been known and appreciated for its rich nutritive components. Its addition to skin care products offers a wealth of Proteins, Vitamins, Minerals, Phospholipids, Nucleic Acids and Water. These ingredients hydrate, nourish the skin, and intensify the processes inside the skin cells to slow down the skin aging process. A complete spectrum of nutritive ingredients is available due to our extraction method which permits the utilization of both hydro-soluble and lipid-soluble vitamins

Like human skin, Caviar is roughly 50 to 70 percent water, with a similar breakdown of lipids and other trace elements. With also a cell format similar to human skin, Caviar penetrates the skin quickly to restore and support natural functions of the skin in the best possible way. In a unique interplay with special protein components, skin regeneration is stimulated to trigger a cycle that helps reduce superficial lines and wrinkles and produce smoother skin texture. Natural production of collagen is also stimulated and in time, skin will attain a firmer appearance.

Caviar is a source of marine DNA, a key element to skin cell regeneration. Products with a marine DNA base are basically hydrators. A light moisture-retaining film protects the skin against external effects such as UV radiation, the climate, dehydration and pollution. This protection further fosters the reduction of superficial lines and wrinkles, thereby improving the skin's appearance.

Every day our skin is exposed to pollutants in the air that clog our pores and damage our skin cells. And as the body ages, the production of collagen slows down and skin begins to sag. These factors, coupled with the stresses of daily life, accelerate the skin aging process. Our luxurious age-defying Caviar Collection contains products with high Caviar concentration that work to protect the skin from aggressors, accelerate cellular turnover, increase skin hydration and stimulate the skin’s collagen production.